ALG represents name, likeness and other intellectual property rights for music legends, pop culture heroes and entertainment brands.

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We specialize in music and celebrity estate management, IP rights licensing, product collaborations and endorsements, social media fan management, and executive production of film, television, literary and other projects.

It is through tireless protection and respectful promotion that the ethos of a brand can endure for generations.


ALG has expertise in the positioning of personality and intellectual property rights on a consumer-facing level, as well as knowledge of legal implications in territories around the world.


We work with movie studios, record labels and music publishers, production companies, technology leaders, retailers and international brands to curate original content, bespoke products, capsule collections, signature lines, brand ambassadorships and unique experiential activations.

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